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Victoria Fairclough
Sep 13, 20244 min read
The power of niche publications: How specialisation can boost your business
London Packaging Week is not my usual conference opportunity. Typically, I attend TV or advertising industry events, but this week, it...


Victoria Fairclough
Sep 1, 20203 min read
How to get the best out of your PR agency
Throughout my career, I’ve had the privilege to work in both PR agencies and in-house roles for big brands. It’s been illuminating to...


Victoria Fairclough
Feb 12, 20203 min read
Five reasons PR is essential for business success
PR and communications offers something far more long-term and essential to business well-being - find out our five reasons why...
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