Starting at the beginning is always important. Too often people skip ahead to the fun ‘doing’ stage and miss out the all-important...

As someone who has lived and breathed PR for many moons, I hadn’t realised how difficult it can be to find the right PR fit for your...

There are many misconceptions about PR and communications, some are true and some are not. While effective solo, it often works best as...

The ‘dark art’ of PR is often misunderstood. There are many basic mistakes that are made so I thought I would share a few pitfalls to avoid.

While people are finding the current job market a challenge, I know some companies are slowly resuming hiring, and I have several friends...

Throughout my career, I’ve had the privilege to work in both PR agencies and in-house roles for big brands. It’s been illuminating to...

Blogs, bylines, oped* and thought-leadership pieces are one and the same. They’re useful tools to relay opinions, thoughts and the...

Our Fair Communications Founder, Victoria Fairclough, shares her key lessons on working and thriving in PR & Communications.

Journalists receive hundreds of press releases a day - so why should they read and report on yours? Here are five mistakes to avoid...

When you’ve got a great news story to share – it’s essential to have already established good journalist relationships. Here's how...

PR and communications offers something far more long-term and essential to business well-being - find out our five reasons why...